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- Hot Take: 10 Overused Marketing Phrases That Need to Be AbolishedEven the most creative marketers can fall prey to overused words and phrases. Which ones should you avoid in your marketing? Read on.Nov 29, 2023
- EMBiz: What Does the Holiday Season Mean For Your Digital AdsUnlock your holiday success in digital ads with these tips from our Content Director, Cody Owens. Explore pros, cons and strategies in a competitive market.Nov 28, 2023
- The Marketing Step Many Starts-ups Skip: Know Your AudienceHalf of small businesses fail due to poor marketing strategy plans, and much of that is due to nonexistent audience research. Here’s how to discover your customers!Nov 22, 2023
- Hot Take: Facebook Is DoomedIn this “hot take,” Marketing Account Manager Michael Cheng posits that Facebook is doomed as a social network platform. But will Facebook ever go away?Nov 15, 2023
- EMBiz: How to Show Your Customers GratitudeElevate your brand’s connection this holiday season. Discover 5 actionable ways to show gratitude to your customers. Read now!Nov 14, 2023
- Social Media Is NOT Your Marketing SaviorSocial media is an incredible marketing tool, but it shouldn’t be your only tool. Here’s why only marketing on social media is a mistake.Nov 8, 2023
- Human Again: A Marketing AI Case Study (Part 1)If one BBC headline is to be believed, AI could replace 300 million jobs. As a data-driven marketing agency, we had to put it to the test. Read part 1 of our case study!Nov 7, 2023
- Hot Take: The Power of Small: Why Smaller Agencies Outshine Big AgenciesThe power of smaller marketing agencies is in their personalization, agility and cost-efficiency. Ready for a small team with big strategies? Read more!Nov 1, 2023
- EMBiz: What Marketers Need to Know About the California Privacy Rights Act (CPRA)The CPRA creates new consumer rights and guidelines that impact companies and marketers alike. What does it mean for the future of marketing?Oct 31, 2023
- Marketing and Advertising Are NOT the SameWhat’s the difference between marketing and advertising? The simple answer is that advertising is paid marketing. The not-so-easy answer is more complicated.Oct 25, 2023
- When Ad Frequency Goes Too Far (or Not Far Enough)Ideal digital advertising frequency is between 1.8 and 5 times. But what’s the right strategy for your brand? Let’s find out!Oct 18, 2023
- EMBiz: How to Write Google AdsGoogle Ads require great copywriting strategy and persuasive technique. Tune in to hear Elevate My Brand's top tips.Oct 17, 2023
- Make Room, YouTube; TikTok Is the New Social Search EngineYouTube is the world’s second largest search engine, but TikTok is on its heels. So, why is TikTok gaining popularity as a search engine?Oct 11, 2023
- 7 Ways to Stay Relevant as a CPG BrandStaying relevant as a brand means keeping up with social and cultural aspects of your audiences’ lives. It’s easier said than done, but we have seven tips.Oct 4, 2023
- EMBiz: Strategic Marketing for Nonprofit OrganizationsNonprofit marketing is not the same as for-profit marketing. It requires specific industry strategies to elevate the brand's awareness. Learn more in the latest EMBiz.Oct 3, 2023
- Why Diversity in Marketing Is More Important Than EverDiversity isn’t only a moral imperative, it’s a business imperative as well. Read to learn why DEI is a necessity in your marketing strategy.Sep 27, 2023
- EMBiz: The New Age of Guerilla MarketingWhat is the new age of guerilla marketing? In this EMBiz, Laurel Mintz talks about how brands can elevate their campaigns with these four tips.Sep 20, 2023
- Baby's First Budget: How Start-ups Should Allocate Marketing SpendIf you're a first-time entrepreneur, one of the hardest things to figure out is your budget. Here's how to factor in your marketing spend.Sep 15, 2023
- EMBiz: How to Make a Digital Press KitA digital press kit saves your company hours of explaining exactly what you do and who you are. Learn how an EPK can elevate your brand on our marketing blog.Sep 5, 2023
- EMBiz: 3 Top Instagram Engagement TricksElevate your Instagram engagement with boosted posts, social media management tools and more. Read our top three tips on our marketing blog.Aug 22, 2023
- EMBiz: Influencer Marketing in the Creator EconomyFor tips on influencer marketing in the creator economy, watch Elevate My Brand's latest vlog post with CEO Laurel Mintz.Aug 15, 2023
