This is how we do it
We are digital strategists & event marketing experts
Let us guess: you need a strong digital footprint in an increasingly competitive landscape, and you also need to be able to track offline successes to see how and if they translate online. Are we right? If so, you clicked to the right place.
We believe people buy from people. This is true whether you're a midsize B2B or a small B2C. That's why relationship development through storytelling and a tailored marketing strategy is critical. It establishes a brand as an accessible industry leader and shortens the time from first contact to conversion.
There is no line in the sand between online and offline communications with your consumer anymore. Digital and experiential marketing are inseparable, so a holistic approach isn't just "nice to have," it's absolutely necessary. At EMB, it's our job as your full-service marketing partner to deliver SMART marketing strategies across online and offline channels that—yeah, you guessed it—elevate your brand.
We have a detailed client journey
When a marketing agency says they already know everything and can jump right into execution? That's a red flag. At EMB, we do our best to take the ego and guesswork out of marketing by starting every client relationship with our Discovery phase. We like to know as much as we can about your brand, competitors and market before we start to execute—and we can do it in less than 30 days.
The discovery phase
Consumers are online 24/7 (or at least until their phone dies), so strong brands are rightfully focused on digital marketing these days. Whether you live and breathe online, or your phone still has an antenna, our educational Digital Mindmap session will elevate your brand’s digital marketing presence through a strategy-driven approach.
How well do you know your USPs? Your brand vocabulary? Your audience personas? Unless your answer is an enthusiastic “I know everything,” then a Creative Mindmap session may be in your future. Let us explore how to elevate your brand’s creative processes and output—and have fun while we’re at it.
When we say “marketing,” what do you think of first? Billboards? Events? Viral social posts? Whatever it is, we bet it isn’t metrics, but metrics are at least as important as everything else. Let our data-driven experts show you how! We’ll develop a detailed report with marketing insights on your brand and your digital marketing landscape so you can outperform your competitors.
The execution phase
Image is everything... almost. Translating your vision into a logo with the right look and feel is only the first step in a comprehensive marketing strategy. From there, we work with you to write copy, develop audience psychographics, create collateral and more in order to convey your visual story.
Whether we're building an app, a landing page or a custom e-commerce store, our development team will deliver an effective, functional product that is the center of your digital universe—but still out of this world.
Most people spend around 2.5 hours a day on social media. That includes your consumer. Luckily, we "speak social," so our social media team can create high-impact campaigns that create buzz around your brand. When can we start?
Content is queen. Consistent, compelling and actionable content is necessary to drive organic traffic. Plus, if you create branded content relevant to your audience's interests, you can establish yourself as an industry leader.
Let's schmooze! Whether it's a Los Angeles gala for 1,000 people, a simple networking shindig or an intimate gathering for C-suite industry professionals, we handle the details so you can enjoy the party.
When you have the brand but not the budget, partnering with non-competitive and ancillary companies is the smartest way to reach and retain new eyes. Sometimes it's co-producing events, and sometimes it's sharing social media content, but it's always SMART.
We aren’t going to lie; advertising is a beast. Between developing the right messages and then paying to place those messages in strategic spaces online and IRL—it can be a lot. If buying media isn’t your cup of tea, then don’t worry—we LOVE to share the tea! Let's create and test some creative ads for your brand while it's hot.