Blog
- EMBiz: Rebranding: What? When? Why?Are you deciding whether your brand should undergo a rebrand? Learn from a marketing expert about the deciding factors you should discuss when updating your branding.Oct 1, 2024
- World-Building in Marketing: Why It’s Essential for Character-Driven BrandsCharacter- and mascot-driven brands can create even deeper customer connections with smart world-building. Here are our marketing experts’ top tips.Sep 25, 2024
- That Tracks: CAC, AOV and Other E-Commerce Marketing MetricsSometimes there actually is a formula to success. From AOV to RPV, here are 10 marketing metrics e-commerce brands can use to measure success.Sep 18, 2024
- EMBiz: How to Track Influencer Campaign PerformanceMaximize your influencer marketing campaign performance and ROI by discovering how your brand can implement analytics tracking for your creator partnerships.Sep 17, 2024
- Business Account Shadowban: Are You in the Shadows?It’s one of every brand’s nightmares: a social media shadowban. Our marketing experts share how to know if you’re in the shadows and how to avoid them altogether.Sep 11, 2024
- EMBiz: Who Is Gen Alpha?Lately, every company has the same question: “How do I market to Gen Alpha?” At Elevate My Brand, we have four tips for marketing to the next generation.Sep 4, 2024
- Marketing to Generation Alpha: 5 Tips to Make Your Marketing More EffectiveEvery brand wants to reach Gen Alpha, but very few know how to connect with them. Here are our five tips for effective Gen Alpha marketing!Sep 4, 2024
- The Value of Experiential Marketing: Measuring Event ROIBrands are hesitant to host events because they’re not sure how to measure their return on investment (ROI). At EMB, that’s what we do. Here’s how.Aug 28, 2024
- 0 to 100: Best Practices for Organic Influencer CampaignsIf you’re ready to launch your first organic influencer marketing campaign, then you don’t want to miss Elevate My Brand’s top five tips and best practices. Read now!Aug 21, 2024
- EMBiz: Unlocking SEO Success: The Role of Backlinks in 2024 Every brand needs a unique backlink and PR strategy to boost its search engine optimization. Learn the key to SEO backlinks in 2024 in our latest EMBiz episode.Aug 20, 2024
- In The Press: Meet Laurel MintzFounder and CEO Laurel Mintz caught up with Bold Journey for a brilliant and insightful interview.Aug 20, 2024
- How to Successfully Brainstorm for a Content ShootEveryone wants original marketing content, but not everyone knows how to brainstorm. This blog post by Elevate My Brand changes all that. Read now!Aug 14, 2024
- From 0 to 100: UGC Strategies for CPG Start-up BrandsUser-generated content (UGC) performs marketing magic for CPG brands. Build trust, maximize conversions, and showcase brand identity without breaking the bank with UGC!Aug 7, 2024
- EMBiz: Why Proximity Marketing is the Next Big ThingProximity marketing is a digital marketing strategy that uses location-based technology to personalize messages to customers only in a designated geographic region. Learn moreAug 6, 2024
- The Rhetorical Triangle: Persuasive Techniques in Marketing & AdvertisingThe best way to improve your modern marketing campaigns is with a 2,300-year-old three-pronged technique: logos, pathos and ethos. Let’s get persuasive!Jul 31, 2024
- EMBiz: Brand Purpose vs. Unique Value PropositionWhat's the difference between brand purpose and brand proposition? The answer is all about identity vs. strategy. Listen to our EMBiz marketing video for more!Jul 24, 2024
- From 0 to 100: 15 Accounts and Free Software to Secure as a New BrandEvery entrepreneur needs lots of free tools and resources to get off the ground. Here are our marketing firm’s top 15 free platforms and how they benefit your brand!Jul 24, 2024
- Should You Be Marketing on Bing?Google is the word on every marketing pro’s lips, but don’t forget about Bing! Talk to us about whether or not a Bing Ads campaign would elevate your brand.Jul 17, 2024
- From 0 to 100: How to Put Your Marketing Needs Into WordsSome marketing agencies speak exclusively in jargon. At Elevate My Brand, we believe the mumbo jumbo has got to go go. Here’s how to successfully talk to a marketing firm.Jul 10, 2024
- EMBiz: How Much to Spend On Google AdsIf you're wondering how much to spend on Google Ads, then talk to the experts! Read our blog to define your brand's Google Ad budget.Jul 9, 2024
- From 0 to 100: Best Practices for Your Brand's First Meta Ads CampaignAt Elevate My Brand, we live by five best practices when it comes to running smart Meta advertising campaigns. Read our post before you run your own ads!Jul 3, 2024