Blog

EMBiz: Rebranding: What? When? Why?Are you deciding whether your brand should undergo a rebrand? Learn from a marketing expert about the deciding factors you should discuss when updating your branding.Oct 1, 2024
EMBiz: How to Track Influencer Campaign PerformanceMaximize your influencer marketing campaign performance and ROI by discovering how your brand can implement analytics tracking for your creator partnerships.Sep 17, 2024
EMBiz: Who Is Gen Alpha?Lately, every company has the same question: “How do I market to Gen Alpha?” At Elevate My Brand, we have four tips for marketing to the next generation.Sep 4, 2024
EMBiz: Unlocking SEO Success: The Role of Backlinks in 2024 Every brand needs a unique backlink and PR strategy to boost its search engine optimization. Learn the key to SEO backlinks in 2024 in our latest EMBiz episode.Aug 20, 2024
EMBiz: Why Proximity Marketing is the Next Big ThingProximity marketing is a digital marketing strategy that uses location-based technology to personalize messages to customers only in a designated geographic region. Learn moreAug 6, 2024
EMBiz: Brand Purpose vs. Unique Value PropositionWhat's the difference between brand purpose and brand proposition? The answer is all about identity vs. strategy. Listen to our EMBiz marketing video for more!Jul 24, 2024
EMBiz: How Much to Spend On Google AdsIf you're wondering how much to spend on Google Ads, then talk to the experts! Read our blog to define your brand's Google Ad budget.Jul 9, 2024
EMBiz: Messaging With Multiple Target AudiencesDo you have multiple target audiences? Check out our blog to learn how you can message to multiple personas.Jun 25, 2024
EMBiz: False Advertising Laws Marketers Should KnowAre you deceiving your customers? Read our blog to learn the false advertising laws every marketer should know.Jun 11, 2024
EMBiz: Washing Away Rainbow WashingIs your brand planning a Pride marketing campaign? Read our blog to find out the answer to your question, “what is rainbow washing” and how to avoid it.May 28, 2024
EMBiz: Should You Text Your Customers?Should you text your customers? Read our blog to find out how sms marketing works best for brands.May 14, 2024
EMBiz: How to Define Your CompetitorsDo you know your competitors inside and out? Find out which competitor research tools our marketing agency use to help you understand your competition.Apr 30, 2024
EMBiz: Why Los Angeles Is a Perfect Location for Experiential MarketingLos Angeles is a perfect location for experiential marketing due to its diverse population, tourism, and lifestyle. Read more from the top experiential marketing agency in Los Angeles.Apr 16, 2024
EMBiz: What Brands Should Pay For Digital Content MarketingContent marketing is valuable which is why it can be expensive, but it shouldn't be too pricey. Read our blog to find our how much does content marketing cost brands in 2024.Apr 2, 2024
EMBiz: How to Market a Brand EventWant to plan an event like a professional event marketing agency? Read out blog to learn everything you need to market a brand event.Mar 19, 2024
EMBiz: How Brands Should Reach Out To TikTok InfluencersWant to learn how brands effectively reach out to TikTok influencers? Read our blog to get our expert tips on how to elevate the TikTok influencer marketing game.Mar 5, 2024
EMBiz: The Best Free SEO Tools for Any BrandRead our blog to find best free seo tools that our marketing agency experts use every day. Elevate your brand's SEO today.Feb 20, 2024
EMBiz: Where B2Bs Should Focus Their Digital MarketingB2B digital marketing strategies are very different from B2C's but the channels are likely very similar. Read our blog to learn which channels your brand needs to elevate.Feb 6, 2024
EMBiz: Why Your Brand Needs A Creative Marketing SpecialistIf you're looking to grow your brand, you should consider hiring a creative marketing specialist. Read our blog to learn the benefits of creative marketing.Jan 23, 2024
EMBiz: 3 Benefits of Cross-Merchandising in Retail MarketingDrive impulse sales. Tell stories. Stand out. You can do all of this and more with strategic cross-merchandising in retail marketing!Jan 9, 2024
EMBiz: Marketing Design Trend Predictions for 2024We're no soothsayers, but we keep our finger on graphic design's pulse. Here are our top predictions for 2024. (Hint: minimalism is here to stay.)Dec 26, 2023