Blog

Hot Take: We're Here, We're Queer, And We Find Your Values UnclearPride Month marketing is great—when it’s not rainbow washing. In this hot take, EMB’s Content Director shares the good, bad and better of how to celebrate Pride Month at work.May 22, 2024
Hot Take: Everyone Wants a "Memorable" Event, But What Does That Mean?Event attendees remember quality, not quantity, so curate Instagrammable aesthetics and make people feel something to ensure your event is memorable. Read more!Feb 7, 2024
Hot Take: Stop Asking for "More Diversity" in Your Marketing ContentIf diversity is so important (and it is!) then why would a content specialist tell you to stop asking for more diversity in your marketing? In short: make better requests.Dec 13, 2023
Hot Take: 10 Overused Marketing Phrases That Need to Be AbolishedEven the most creative marketers can fall prey to overused words and phrases. Which ones should you avoid in your marketing? Read on.Nov 29, 2023
Hot Take: Facebook Is DoomedIn this “hot take,” Marketing Account Manager Michael Cheng posits that Facebook is doomed as a social network platform. But will Facebook ever go away?Nov 15, 2023
Hot Take: The Power of Small: Why Smaller Agencies Outshine Big AgenciesThe power of smaller marketing agencies is in their personalization, agility and cost-efficiency. Ready for a small team with big strategies? Read more!Nov 1, 2023
EMB Hot Take: What We (Marketers) Owe Our Audiences In this EMB Hot Take, we talk about the unspoken relationship between brands and their audiences, and how marketing ties everything together.Jul 3, 2023
EMB Hot Take: Curse Words in Content Marketing: Hell Yes or Hell No?Should my brand use curse words in content marketing? F&$% around and find out in our blog post on good strategies around bad words.Aug 5, 2021