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World-Building in Marketing: Why It’s Essential for Character-Driven BrandsCharacter- and mascot-driven brands can create even deeper customer connections with smart world-building. Here are our marketing experts’ top tips.Sep 25, 2024
That Tracks: CAC, AOV and Other E-Commerce Marketing MetricsSometimes there actually is a formula to success. From AOV to RPV, here are 10 marketing metrics e-commerce brands can use to measure success.Sep 18, 2024
Business Account Shadowban: Are You in the Shadows?It’s one of every brand’s nightmares: a social media shadowban. Our marketing experts share how to know if you’re in the shadows and how to avoid them altogether.Sep 11, 2024
Marketing to Generation Alpha: 5 Tips to Make Your Marketing More EffectiveEvery brand wants to reach Gen Alpha, but very few know how to connect with them. Here are our five tips for effective Gen Alpha marketing!Sep 4, 2024
The Value of Experiential Marketing: Measuring Event ROIBrands are hesitant to host events because they’re not sure how to measure their return on investment (ROI). At EMB, that’s what we do. Here’s how.Aug 28, 2024
0 to 100: Best Practices for Organic Influencer CampaignsIf you’re ready to launch your first organic influencer marketing campaign, then you don’t want to miss Elevate My Brand’s top five tips and best practices. Read now!Aug 21, 2024
How to Successfully Brainstorm for a Content ShootEveryone wants original marketing content, but not everyone knows how to brainstorm. This blog post by Elevate My Brand changes all that. Read now!Aug 14, 2024
From 0 to 100: UGC Strategies for CPG Start-up BrandsUser-generated content (UGC) performs marketing magic for CPG brands. Build trust, maximize conversions, and showcase brand identity without breaking the bank with UGC!Aug 7, 2024
The Rhetorical Triangle: Persuasive Techniques in Marketing & AdvertisingThe best way to improve your modern marketing campaigns is with a 2,300-year-old three-pronged technique: logos, pathos and ethos. Let’s get persuasive!Jul 31, 2024
From 0 to 100: 15 Accounts and Free Software to Secure as a New BrandEvery entrepreneur needs lots of free tools and resources to get off the ground. Here are our marketing firm’s top 15 free platforms and how they benefit your brand!Jul 24, 2024
Should You Be Marketing on Bing?Google is the word on every marketing pro’s lips, but don’t forget about Bing! Talk to us about whether or not a Bing Ads campaign would elevate your brand.Jul 17, 2024
From 0 to 100: How to Put Your Marketing Needs Into WordsSome marketing agencies speak exclusively in jargon. At Elevate My Brand, we believe the mumbo jumbo has got to go go. Here’s how to successfully talk to a marketing firm.Jul 10, 2024
From 0 to 100: Best Practices for Your Brand's First Meta Ads CampaignAt Elevate My Brand, we live by five best practices when it comes to running smart Meta advertising campaigns. Read our post before you run your own ads!Jul 3, 2024
The Importance of Terms & Conditions and Privacy Policies on Your WebsiteNot every company is required to have website terms and conditions or a privacy policy, but every brand should have them anyway. Let our marketing experts explain!Jun 26, 2024
From 0 to 100: How to Prepare to Work With a Marketing AgencyDon’t dive in head-first into a marketing agency partnership. Learn how to prepare to work with a marketing agency before your business takes the plunge.Jun 19, 2024
A Crash Course in Internet MarketingAlso called digital marketing, internet marketing is about leveraging online channels such as social media, email and search engines to build awareness and brand visibility.Jun 12, 2024
From 0 to 100: How to Grow Social Media Following for Start-upsBefore you engage a social media marketing agency, there are some simple steps to take to start growing your audience online. Here are EMB’s top five tips.Jun 5, 2024
From Direct to Downright Deranged: Email Subject Line Ideas for Father's DayIt can be hard to grab dad’s attention, so here are 25 Father’s Day email marketing subject lines to ensure you stand out in his inbox—dad jokes included!May 29, 2024
Goals, Challenges and Results: How to Write a Great Case StudyCase studies are success stories that allow potential clients or customers to see real examples of your brand’s strengths. Learn how to write a great case study!May 15, 2024
EMBiz: Should You Text Your Customers?Should you text your customers? Read our blog to find out how sms marketing works best for brands.May 14, 2024
The Difference Between Top-of-Funnel and Bottom-of-Funnel MarketingTop-of-funnel marketing, or TOFU, is about building awareness and relationships, whereas bottom-of-funnel marketing is about generating conversions. Read more!May 8, 2024