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How and Where to Allocate Your Marketing Budgets in Tough Economic TimesLearn how to strategically allocate your marketing and advertising budget during a recession to stay competitive, build brand visibility and drive ROI.May 7, 2025
Ubiquitous AI in Marketing: Fad or Fundamental?Artificial intelligence is everywhere. Don’t get left behind in this new world of ubiquitous AI. Keep up with advice from our marketing experts.Apr 30, 2025
EMBiz: How Drip Campaigns Work in MarketingWhat is drip marketing? Drip marketing is an automated strategy marketers use to communicate with their customers over a certain period of time. Learn more about what this means for your brand on our blog.Apr 29, 2025
Adapting Your Marketing Strategy to Stay Strong in Turbulent Economic TimesIt’s easy to fall prey to the “inertia effect” in tough economic times, but strategic marketing can not only get you through but make you a leader on the other side.Apr 23, 2025
How to Deal with the LA Flake: Attracting Event Attendees in Los AngelesTired of the LA flakes? Steal our marketing experts’ six practices to attract committed attendees and ensure your events are well attended.Apr 2, 2025
EMBiz: Gamification in MarketingLeveraging gamification in marketing is a great way to increase engagement, retention and capture new leads. Learn how gamification works and ways to implement this strategy.Apr 1, 2025
What's Generative Engine Optimization (GEO) and How Is It Different From SEO?Step aside, search engine optimization (SEO), there’s a new tool in town: generative search optimization (GEO). How do SEO and GEO differ? Our marketing experts explain!Mar 26, 2025
Tone and Voice for Brands in the AI Age: Finding the Write BalanceHow do you balance writing in your brand’s tone of voice with writing in a boring enough way that AI search engines like it? Let our marketing experts explain!Mar 19, 2025
The Rise of the "Kidult" as a Target Audience in MarketingWhat is a “kidult?” For most, it means a kid-like adult, but for marketers, it means a golden opportunity. Read more to learn about this new audience segment.Mar 12, 2025
EMBiz: Elevate Your Paid Social Strategy in 2025Read our ultimate guide to paid social marketing strategy in 2025 from our paid social strategy experts to make sure your social media advertising hits the mark this year.Feb 18, 2025
EMBiz: How To A/B TestA/B testing is a scientific experimentation approach to marketing. Learn from our marketing experts on how to perform A/B testing on your next marketing campaign.Jan 21, 2025
EMBiz: Our Branding ProcessNeed the best branding firm in Los Angeles? You've come to the right place. Learn about Elevate My Brand's branding process today.Nov 26, 2024
EMBiz: What To Do When Your Target Market Is KidsElevate My Brand is lovingly known as the plushie marketing agency because we know strategies you need when marketing to children. Learn how to market your toy brand.Nov 12, 2024
Ethical Clickbait: How to Design Eye-Catching Content Marketing the Right Way“Clickbait” is a dirty word. But does it have to be? Can your brand create “ethical clickbait” in its marketing? We think so! Here’s how.Oct 30, 2024
It’s All Fun and Games: Benefits of Gamification in Content MarketingWe’re not playing around—gamification is a great marketing strategy. Read Elevate My Brand’s blog post on how to create gamified content!Oct 16, 2024
Make the Most of Your Content Marketing and BudgetWhen it comes to content marketing, work smarter, not harder. Multipurpose your content to make your budget and team go further. Learn how!Oct 9, 2024
Fight the Fall in Winter Engagement with a Q5 TikTok StrategyOur social media marketing team read TikTok’s report on Q5 engagement strategies so you don’t have to. Here are our five takeaways.Oct 2, 2024
That Tracks: CAC, AOV and Other E-Commerce Marketing MetricsSometimes there actually is a formula to success. From AOV to RPV, here are 10 marketing metrics e-commerce brands can use to measure success.Sep 18, 2024
EMBiz: Who Is Gen Alpha?Lately, every company has the same question: “How do I market to Gen Alpha?” At Elevate My Brand, we have four tips for marketing to the next generation.Sep 4, 2024
Marketing to Generation Alpha: 5 Tips to Make Your Marketing More EffectiveEvery brand wants to reach Gen Alpha, but very few know how to connect with them. Here are our five tips for effective Gen Alpha marketing!Sep 4, 2024
EMBiz: Why Proximity Marketing is the Next Big ThingProximity marketing is a digital marketing strategy that uses location-based technology to personalize messages to customers only in a designated geographic region. Learn moreAug 6, 2024