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EMBiz: Gamification in MarketingLeveraging gamification in marketing is a great way to increase engagement, retention and capture new leads. Learn how gamification works and ways to implement this strategy.Apr 1, 2025
Tone and Voice for Brands in the AI Age: Finding the Write BalanceHow do you balance writing in your brand’s tone of voice with writing in a boring enough way that AI search engines like it? Let our marketing experts explain!Mar 19, 2025
EMBiz: Is Your Branding Broken?Feel like your branding isn't working? Learn from experts at Elevate My Brand that provides marketing and branding services that will elevate your brand.Mar 18, 2025
EMBiz: It's Time to Re-evaluate Your Customer JourneyWhen was the last time you audited your customer journey marketing? Probably never. That's why this EMBiz is all about how to re-evaluate your customer's experience.Dec 24, 2024
Branding for Dummies: What Exactly Is a BrandWhat is branding? Great question! In short, it’s your company’s identity—much more than a logo and slogan. Read our marketing team’s guide on branding for dummies.Dec 11, 2024
EMBiz: Our Branding ProcessNeed the best branding firm in Los Angeles? You've come to the right place. Learn about Elevate My Brand's branding process today.Nov 26, 2024
EMBiz: Rebranding: What? When? Why?Are you deciding whether your brand should undergo a rebrand? Learn from a marketing expert about the deciding factors you should discuss when updating your branding.Oct 1, 2024
World-Building in Marketing: Why It’s Essential for Character-Driven BrandsCharacter- and mascot-driven brands can create even deeper customer connections with smart world-building. Here are our marketing experts’ top tips.Sep 25, 2024
EMBiz: Brand Purpose vs. Unique Value PropositionWhat's the difference between brand purpose and brand proposition? The answer is all about identity vs. strategy. Listen to our EMBiz marketing video for more!Jul 24, 2024
EMBiz: Washing Away Rainbow WashingIs your brand planning a Pride marketing campaign? Read our blog to find out the answer to your question, “what is rainbow washing” and how to avoid it.May 28, 2024
Why the Average Rebrand Requires 7 Months and 250+ New AssetsHow long does a rebrand take? On average, it takes seven months, but it can take up to 18! Hear how to strategically and efficiently rebrand from our experts.Apr 24, 2024
Typefaces for Dummies: The Basics of Finding a Branded FontStruggling to choose the right font? This guide covers the fundamentals of font selection with tips from the marketing experts at Elevate My Brand.Apr 10, 2024
Our 3 Favorite Rebrands of 2023 and Why They're So Good2023 was a great year for rebrands. At Elevate My Brand, three of our favorites were Pepsi, Burberry, and Reddit. Check out the key aspects of each one!Mar 27, 2024
A Case for Humanizing Your Brand's Internal Marketing LanguageConsumers can tell when what you say on the outside isn’t what you say on the inside. Authenticity is key in marketing. Here’s how to humanize a brand from within.Feb 21, 2024
The Marketing Step Many Starts-ups Skip: Know Your AudienceHalf of small businesses fail due to poor marketing strategy plans, and much of that is due to nonexistent audience research. Here’s how to discover your customers!Nov 22, 2023
7 Ways to Stay Relevant as a CPG BrandStaying relevant as a brand means keeping up with social and cultural aspects of your audiences’ lives. It’s easier said than done, but we have seven tips.Oct 4, 2023
EMBiz: How to Make a Digital Press KitA digital press kit saves your company hours of explaining exactly what you do and who you are. Learn how an EPK can elevate your brand on our marketing blog.Sep 5, 2023
EMBiz: What is a Brand Book?A brand book is a guide that outlines your business's look, feel and sound so you present cohesively to the world. Read more on Elevate My Brand's marketing blog.Aug 8, 2023
EMBiz: How to Rebrand Your BusinessIs a facelift in your company's future? Learn how to rebrand your business with tips and tricks from Elevate My Brand's marketing content director.May 2, 2023
EMBiz: How to Find Your Target AudienceAward-winning marketing agency Elevate My Brand outlines the best strategies to find your target audience online. Watch the video for audience persona tips!Mar 7, 2023
EMBiz: What to Expect from Your Marketing AgencyIf you haven't worked with an outside team before, you may not know what to expect from a marketing agency. Elevate My Brand CEO Laurel Mintz is here to break it down.Feb 7, 2023