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EMBiz: ROI vs KPIROI vs KPI...what's the difference? Read our blog to understand key marketing metrics like ROAS, engagement and impressions.Jan 7, 2025
EMBiz: Marketing Metrics You're Not TrackingWe know there are marketing metrics you're not tracking, which means you're missing out on valuable insights. Learn from our marketing experts on what KPIs you need.Dec 10, 2024
That Tracks: CAC, AOV and Other E-Commerce Marketing MetricsSometimes there actually is a formula to success. From AOV to RPV, here are 10 marketing metrics e-commerce brands can use to measure success.Sep 18, 2024
EMBiz: How to Track Influencer Campaign PerformanceMaximize your influencer marketing campaign performance and ROI by discovering how your brand can implement analytics tracking for your creator partnerships.Sep 17, 2024
The Value of Experiential Marketing: Measuring Event ROIBrands are hesitant to host events because they’re not sure how to measure their return on investment (ROI). At EMB, that’s what we do. Here’s how.Aug 28, 2024
EMBiz: Unlocking SEO Success: The Role of Backlinks in 2024 Every brand needs a unique backlink and PR strategy to boost its search engine optimization. Learn the key to SEO backlinks in 2024 in our latest EMBiz episode.Aug 20, 2024
From 0 to 100: 15 Accounts and Free Software to Secure as a New BrandEvery entrepreneur needs lots of free tools and resources to get off the ground. Here are our marketing firm’s top 15 free platforms and how they benefit your brand!Jul 24, 2024
EMBiz: How Much to Spend On Google AdsIf you're wondering how much to spend on Google Ads, then talk to the experts! Read our blog to define your brand's Google Ad budget.Jul 9, 2024
Why Do I Need 2D Barcodes?2D barcodes can unlock digital experiences, analytics and engagement opportunities from physical marketing materials like packaging and print ads.Jan 24, 2024
EMBiz: What Marketers Need to Know About the California Privacy Rights Act (CPRA)The CPRA creates new consumer rights and guidelines that impact companies and marketers alike. What does it mean for the future of marketing?Oct 31, 2023
EMBiz: 3 Top Instagram Engagement TricksElevate your Instagram engagement with boosted posts, social media management tools and more. Read our top three tips on our marketing blog.Aug 22, 2023
EMBiz: Increase Your Click-Though RateLooking to improve CTR, or click-through rate? So is everyone else! But Elevate My Brand CEO Laurel Mintz has solid strategies to support your marketing. Watch now!Feb 21, 2023
EMBiz: 3 Tips to Elevate Your SEO MarketingAre you ready to elevate your SEO marketing? Watch Elevate My Brand's search engine marketing vlog for three simple tips you can try today.Dec 13, 2022
EMBiz: Post-COVID Audience SurveysIf you haven't polled your marketing since the pandemic, it's time for a new audience survey. The responses will elevate your marketing messaging! Read more.Jul 21, 2021
Social Media Engagement & What It Means for Your BusinessWant to learn about social media engagement and why it's important for your business? Consult with us to elevate your social media marketing today!Jul 15, 2021
How to Write Great Google Search Ads Headlines & DescriptionsElevate your Google Search Ads and drive more conversions today. Read our marketing experts' Google ad copy best practices.Feb 4, 2021
Pros and Cons of Purchasing an Email ListConsidering buying an email list to elevate your marketing efforts? Read this blog post to understand all the pros and cons of this approach.Jul 30, 2020
When to Boost Facebook and Instagram PostsUnless you're in marketing, it's not obvious when to boost posts and when to run on social media. In this blog post, Elevate My Brand experts break it down.Jul 16, 2020
No More Mind Reading: Trust Your DataLearn how to leverage data-driven marketing to target audiences, drive responses and inform actions. Use data and analytics to elevate your strategy today.Sep 29, 2017
A/B Testing: The Test You Won't Struggle to PassWhat is A/B testing and how does it elevate your marketing? Learn how to properly test your ad messaging and creative from our advertising experts.Jul 5, 2016
Remember Us? Re-Targeting Your AudienceIn the world of advanced digital marketing strategies, audience retargeting is still one of the most effective techniques. Elevate your digital strategy today.Mar 29, 2016