Listen Linda, it’s important to truly hear what your customers are saying, because they’re the reason you’ll continue to succeed or the reason you’ll shut down.
What are we talking about when we say listen? Give them a chance to speak and they will, prime example here, the customer is ALWAYS right. Not really, but in all seriousness, a happy customer doesn’t need to be bribed with coupon codes, free product, or a shout out. You just have to ask, wait, and listen. They’ll tell you what they want, or what they don’t. (cough cough Instagram).
Here are three examples of what brands are doing this week to stand out by listening to their audience:
There are many other examples if these don’t quite hit home for you – keep your eyes out and think about brands that YOU love – have they done any IG polls lately or sent out a survey? Have you had a complaint addressed and even fixed on a larger scale? It’s no longer just a ‘sorry we don’t do that’ kind of world, so use your own voice when it matters and listen to what people are saying. It could impact more than you think.
Have any marketing or social related questions? Give us a call or slide into our DMs.
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