Unless you have been living under a rock for the last few years, you know that deal sites are everywhere. You’ve event probably signed up for one or two. The beauty about these kinds of deal sites is that they open consumers up to new experiences whether it’s a restaurant or a workout class that they otherwise wouldn’t frequent. But from an operator’s perspective, and especially if they haven’t run such a promotion previously, it can leave a bad taste in your mouth and can be costly if not priced right.
listen to Laurel Kaufman speak about her journey to becoming a marketing expert in this week's installment of expert interviews with Bob Barre
Did you or your boss recently attend a social media conference and now have a bit of dysfunctional social media syndrome?
Do you ever get nerves? How about anxiety? Both of these are often before and after effects of stress. You get “stuck” on a project, in the job or during your brainstorming process. While living at home, my grandma was around to witness the sticky situations brought on by school and later work. She watched on, clasped her hands and began verbalizing the checklist I needed to complete in order to wind down and fight off the nerves. She was Superwoman, I was She-Ra, but I behaved more like the jumpy sidekick.
Self-doubt can be a killer. You know the feeling. You need to tackle a new project and instantly you begin to wonder if you’re capable enough, good enough, smart enough. The feeling can spiral out of control and along the process your confidence is left bruised and prone to even more self-doubt. Stop!